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Uniqlo – digital and fashion collide!!

digital in retail
Uniqlo is known for its innovative clothing using technologies to bring more warmth, more lightness, better design & comfort. So it stands to reason that they integrate digital technology into their stores. Their flagship 5th Ave New York store features digital signage throughout and the digital elements suit the brand’s ...

I want a Cupcake ATM?

digital in retail
Who doesn’t like cupcakes? I heard about the cupcake ATM before I got to New York and it was instantly added to my ‘Must Do’ list during our time here. It is so easy to use - make your selection, swipe your card Then seconds later you get your selected cupcake ...

Augmented reality a hit at Lego

digital in retail
Big kids and small kids are having fun playing with Lego at Rockefeller Centre New York Store. Whilst the store is unimpressive and I was surprised the lack of digital in store, I did like the Augmented Reality screen that lets you see what your Lego kit would look like when ...

Digital Downloaded in New York

digital in retail, General Digital
Digital & travel are the perfect combination As much as I love living in Australia, we are behind when it comes to digital and innovation and there is nothing better than travel, to be inspired and get new ideas. So when I booked my trip to New York I started to ...

Getting Digitally prepped…

General Digital
I love travelling and New York is one of my fave destinations. There is so much to see & do that I like to make the most out of every trip. For me, being the digital girl that I am, this starts with making sure I am digitally connected. This ...
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