General Digital Archives - Page 6 of 20

Let these Marketing Elves help you kick arse in 2022

01 December 2021 General Digital, How To's

I am a believer that simple marketing is more effective for most businesses. This is not a theory - it is based on the work I do for clients every day. It might sound cool to have the latest fancy tool or software so you have bragging rights with your peers, ...

Have you been avoiding the C word in your marketing strategy? This is why that’s a big mistake that could cost you sales.

01 November 2021 creative campaigns, Digital strategy, General Digital

I cannot believe I am writing about a blog post about that C word – Christmas! What C-word did YOU think I was talking about? C’mon peeps as if I would use that word…. The C-word in question is one that sneaks up way too quickly then all of a sudden, we ...

9 GREAT reasons why a digital manager is a good business decision

22 October 2021 General Digital, Time Saving Marketing tips

“I don’t know what I don’t know”. It’s a common response when I ask business owners what they need to know or learn about marketing. That’s OK because you are focused on your clients and working for them. You cannot possibly know everything you need to about everything. I know very little ...

You’ve written a blog now what?

21 October 2021 General Digital, Law Firm Marketing

It’s a classic marketing scenario. You have planned and written a blog then posted it onto your website. Then you wait. And wait…. You are waiting to hear crowds of people cheering and applauding, reading it word for word, and lining up to work for you. Sorry to burst your bubble but that ...

How much should your marketing cost?

20 October 2021 General Digital, Law Firm Marketing, Social Media

Big question! The common answer I give is “how long is a piece of string?” And it’s an honest answer as, like most things, there are a lot of factors that need to be taken into account. But alas, I will attempt to break it down for you. The term marketing is a ...

Is your LinkedIn Profile Making You Unhirable (as a person or a business)?

24 August 2021 Digital for recruiters, General Digital, Law Firm Marketing

Like it or hate it, LinkedIn has a strong presence online and profiles come up high in searches. This can be a positive or a negative, depending on what your profile looks like. But one thing is certain. You are being judged on your profile – both as a person and ...

Tips to engaging a marketing consultant or agency.

11 August 2021 General Digital, How To's

I am sure I am not alone when I get a potential client contact them for some ‘prices for marketing’. Sure, that could be anywhere from $500 TO $500,000 depending on what you want or need. So, here are some topline tips of what you need to supply to your marketing consultant ...

5 ways to help your support staff execute your marketing even if they have no idea what they are doing.

13 July 2021 General Digital, How To's, Law Firm Marketing, Marketing Resources & Tools

It is not uncommon in many businesses, especially professional services firms to expect the receptionist, admin support, or a junior staff member to execute basic marketing on their behalf. But here is the big problem with that (and why it usually fails)…. They literally throw them in the deep end, throw a ...

Tips to stop being scammed when buying online

24 March 2021 General Digital, Social Media

Have you been caught buying a dodgy product online yet? It’s probably only a matter of time. I have been caught with products from social in particular and I have learned over time how to distinguish a fake or scam site from a real business. Social platforms need to also start ...

What is Clubhouse and how can your business use it?

04 March 2021 Digital tools, General Digital, Podcasts, Social Media

Clubhouse is an exclusive invitation-only social networking app based on audio chat that is a hybrid of conference calls, talkback radio and Houseparty Users can listen in to conversations, interviews, and discussions between interesting people on various topics – it is just like tuning in to a podcast but live and ...

Archive

Let these Marketing Elves help you kick arse in 2022

Have you been avoiding the C word in your marketing strategy? This is why that’s a big mistake that could cost you sales.

9 GREAT reasons why a digital manager is a good business decision

Is your LinkedIn Profile Making You Unhirable (as a person or a business)?

Tips to engaging a marketing consultant or agency.

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