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Human to Human Marketing

General Digital
For decades we have spoken about our audiences being business to consumer or business to business but regardless of what audience we have we are marketing to people. Yes it will be human to human.  People haven’t changed but the way we need to communicate to them has The concept of ...

5 digital myths exposed

General Digital
You will hear all stories of claims and stories about digital and I am going to dispel 5 of those myths for you. 1. If you are told that someone can get you to page 1 in google in one month run a mile and beware of promises like this. 2. You ...

5 Digital Myths Exposed

General Digital
Don’t believe everything you read or hear about digital, particularly if it sounds too good to be true. Unfortunately there are some unscrupulous operators out there (like in any industry) that just want to grab some of your hard earned dollars. Here are a 5 digital myths exposed: If you ...

I don’t believe in New Years Resolutions

General Digital
I don't believe in making New Years resolutions as they rarely last past the first week of January. I do however believe in setting goals and making a list of what I'd like to achieve in the next 12 months in business and personally. I recently read a great article by ...
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