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Social Media – Good or Evil?

For many years I have had a love/hate relationship with social media. As someone who uses it in business every day for myself and my clients, I need to be across the inner workings, constant changes, and updates in order to keep up with its fast-paced ever-changing nature. However, I have ...

Do you want to own or rent your social media channels?

Social media is a great innovation allowing businesses to expand their market reach and engage with new audiences. It allows businesses to connect with little or no marketing budget and opens up a new world of business like never before. However, the one thing that many businesses forget is that they ...

Instagram Vs Facebook: Which is more engaging?

GUEST BLOG by Jess Mackay, Gen Y Writer and Future Author The names ‘Facebook’ and ‘Instagram’ should sound familiar to even the most technology deprived individuals. The two social media giants have emerged in the last decade to become two of the most popular and frequently used social networks of the ...
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