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We are living in a Tradigital World

General Digital
The consumer journey has vastly changed and your customers are inundated with choices from around the world. So as a business how do you compete in this environment, particularly from a marketing perspective. One of the business issues most businesses is not having a clear plan or strategy for business growth.  ...

We are living in a Tradigital World

Digital strategy, General Digital
The consumer journey has vastly changed and your customers are inundated with choices from around the world. So as a business how do you compete in this environment, particularly from a marketing perspective. One of the business issues most businesses is not having a clear plan or strategy for business growth.  ...

Can you autocorrect humanity?

General Digital
We live in a remarkable, revolutionary time where humans are more connected to technology than ever before. With technology comes the constant influx of information thrown at consumers from every which way on a daily basis. I love this video. It is the perfect example of our current situation and ...

Alignment above all else!

General Digital
GUEST POST by Isabel Taylor - Marketing graduate & woman on the move! In a true sense, marketing is collaboration with stakeholders on a higher level to achieve mutual goals. Without marketing, how would people know about your product? If you were starting a business, would you want your company’s values ...

Global Café is connecting SMEs across the globe

General Digital
As coordinator of the Digital Age: Innovation & Technology stream at the successful Global Café, prelude to the G20, I was one of the lucky few to be part of the team to bring this ‘once in a generation’ event to life. Amongst the high calibre of speakers who participated was ...
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